A large local chapter of a professional organization asked us to provide group media training for key members. We worked with the client to prep content – for instance, determining likely topics, tough questions, and major points the organization needs to communicate.

Then we set up a highly interactive four-hour training that covered everything from what to wear to how to deal with difficult questions to how to be effective on TV. The evals were great – and, more importantly, we’ve been seeing these clients in the media, and they’re doing well.